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Capabilities > MARKETING STRATEGY > Targeted Demand Gen Strategy

Launch targeted demand gen that moves deals, not just dials

We craft data-fueled strategies that attract the right buyers, spark action, and speed up decisions with pitch-perfect messaging.

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Our approach

No spray and pray. Just REVENUE-FUELED ALIGNMENT.

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Activate audiences

using intent signals, firmographic data, and CRM alignment

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Guide journeys

with channel-specific creative, tailored to the buyer stage

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Maximize every dollar

with measurement strategies tied to revenue

Engineered from
LEAD TO CLOSE

We kick things off with a deep dive: mapping target segments, auditing your stack, and uncovering what’s worked and what hasn’t. From there, we spin up campaign plans across paid search, paid social, content syndication, and programmatic. No fluff. Just precision targeting.

400%+

pipeline increase

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Flexential unlocked a 35% ROI boost in just six months, powered by a full-funnel paid media strategy. We ran a targeted demand gen campaign using TALs built with 6sense’s predictive model, fueling dynamic ads across channels. This approach turned high-intent prospects into real pipeline and made every marketing dollar work harder.

WE WORK WITH SOME SERIOUS FIREPOWER

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demand gen SERVICES

  • Lookalike Modeling For Target Expansion Target Audience & Intent Signal Analysis
  • Cro Strategy TAL Mapping & CRM Integration
  • Cross Channel Messaging Strategy Omnichannel Campaign Planning
  • Integrated Campaign Planning Channel Mix Strategy
  • Syndication Channel Strategy & Partner Management Media Planning & Flighting
  • Audience Segmentation Analysis Buyer Journey Messaging Alignment
  • Paid Social Revenue Reporting Framework
  • Martech Activation & Governance Martech Activation & Governance