Smooth skies

Strengthening the digital marketing hand of a nationally renowned airline.
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Seatbacks and tray tables up

Virgin America came to ROI·DNA with the aim to enhance digital marketing results. They wanted to partner with an agency that has strong data-driven, multi-channel expertise and on top of that, Virgin America and ROI·DNA share a similar culture and ethos – we knew right off the bat that we were a good match.

30%

increase in
cost effectiveness

200%

increase in
mobile conversions

300%

increase in credit
card approvals

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